According to the publication, Nutraceuticals World, and an article from Euromonitor, the desire for specialty ingredients has grown dramatically. Because of this growth, the global market is expected to produce 27.2 million tons from 2008-2018. 

 

Botanicals and bioactives are leading the suggestion that was made stating the reason these ingredients rose to the top of the pack is because of their health benefits. Read more about this fascinating report here.